Krungthai-AXA Life Insurance, a leading life and health insurer, has launched 2 big Asia campaigns. The first campaign "Make time for me-time" seeks to encourage everyone to make time to take care of themselves by emphasizing that health care starts with self care. The second campaign “Emma: Break the Myth” represents Emma as an all-in-one humanized solution who provides the right answers when it comes to health, in contrast to the old wives’ tales. Emma campaign is planned to launch on coming October. Both campaigns aim to reinforce and redefine health covering physical and mental wellbeing.
